The Brand Futurist creates
Brand Futurist Thoughts
Brand Deep Dives
Brand Foresight
Brand Futurist Thoughts are regular, analytical essays designed to deliver a sharp, single message on the future of branding to a community of strategic leaders. Each essay remains practice-inspired and culturally informed, avoiding academic jargon to ensure insights are thought provoking to middle and senior management.
Brand Futurist Thoughts
Brand Futurist Deep Dives
Brand Futures Deep-Dives are curated newsletters that offer a rigorous exploration of specific topics essential to long-term brand relevance. These deep-dives serve as a critical bridge between theoretical research and practical decision-making for senior management.
Brand Foresight is driven by a rigorous research agenda, including academic papers, master’s theses, and ongoing collaboration with global think tanks and institutes. By identifying emerging signals and translating them into evidence-based strategy, Brand Foresight enables organizations to maintain relevance in an increasingly uncertain landscape.
